Selling domains really is the hard part. Finding decent domains isnt the hard part, selling only decent names is the really hard part.
My account manager at one of the big domain marketplaces, gave me a review the other day. The review wasnt that helpful, but I cant get over one line. If you have a greater sale through of 1%, you’re leaving money on the table. 1% THATS ONE OUT OF 100!!!!
That is just insane to me, and that ended with something like in the first year. So lets say you start with 100 names, and you got all of them for $11 each. Simple math, makes that $1100. So lets keep the math simple and say your one sale is $1100. Great you broke even. If you sold it for 3k, well at least you are making money, but are you keeping the other 99 names that are about to expire? Do you want to spend the 1088, on the names that didnt sell last year, if you didnt leave money on the table. So you didnt lose money again, but you didnt make any money. Are you going to spend another grand? The names havent sold in 2 years. 1% sell through is awful and is a zero sum game for you, and thats what a marketplace is encouraging.
Even
